How to Create Pop-Ups

With the ikas Pop-Up Editor, you can create impactful pop-ups that grab attention and increase your conversion rate. Whether it’s product information, special offers, or personalized messages, you can easily design customized pop-ups in minutes, thanks to mobile-optimized displays, customizable templates, and an intuitive drag-and-drop interface.

Use the versatile options of ikas Pop-Up to target your visitors effectively: create custom messages, use flexible layouts, and display pop-ups as traditional windows, subtle notification bars, or alerts. This way, you can engage your customers at the right moment and take your campaigns to the next level.

To create pop-ups within ikas Marketing, follow these steps:

  1. Log in to the ikas Dashboard:

    Sign in to your ikas dashboard.

  2. Navigate to Pop-Ups:

    In the left menu, click on Marketing > Pop-Up.

  3. Add a Pop-Up:

    Click on the Add Pop-Up button to create a new pop-up.

  4. Choose Pop-Up Type:

    Select one of the following pop-up types and click then Continue:

    • Pop-Up Window: A classic pop-up in the center of the screen – ideal for eye-catching messages and offers.
    • Notification Bar: A subtle bar at the top or bottom of the page – perfect for short info or reminders.
    • Notification Pop-Up: A small message area, usually at the bottom right – ideal for unobtrusive alerts.
  5. Define a Sequence of Multiple Pop-Ups (optional):

    If you want to show a sequence of multiple pop-ups, you can create a flow:

    • Click the Plus + button to add more pop-ups to the sequence.
    • Use the three dots at the top right to copy, rename, or delete individual pop-ups.
  6. Design Pop-Up Content:

    • Click on the pop-up you want to edit.
    • In the left panel under the Content tab, use available components like Text, Image, Button, Form, etc.
    • Click on each component to edit it.
    • Use + Add Content to add new elements.
    • Drag-and-drop components to arrange them as needed.
    • You can also duplicate or delete individual elements.
  7. Adjust Design Settings:

    Switch to the Settings tab to customize the appearance and behavior of your pop-up. You can:

    • Set the position and size of the pop-up,
    • Adjust padding and margins,
    • Define colors for background and pop-up window,
    • Customize the close button.
  8. Preview for Mobile and Desktop Views:

    Click on the icons for Web or Mobile view at the top to see how your pop-up will appear on different devices.

  9. Proceed to Configuration:

    Click Next to move to the display settings.

  10. Assign a Pop-Up Name:

    Give the pop-up a descriptive name for internal use (e.g., "Summer Campaign 2025 - Mobile"). This name is not visible to customers.

  11. Select Localization:

    Choose an existing Route to target users in the correct region and ensure the pop-up is shown in the preferred language.

  12. Choose Devices:

    Set whether the pop-up should appear on all devices, only on desktop, or only on mobile devices.

  13. Set Page Visibility:

    Define on which pages the pop-up should appear:

    • On all pages or
    • Only on specific pages (e.g., homepage, product page, or checkout).
  14. Set Display Timing and Trigger:

    • Decide when the pop-up should appear:
      • On Page Load (Immediately)
      • On Scroll Down (after a certain percentage of the page is scrolled)
      • On Exit Intent (when the user attempts to leave the page)
    • Define a delay time in seconds, such as “5 seconds after page load.”
  15. Determine Display Frequency:

    Set whether the pop-up should be shown only once per session or multiple times. You can also enable the option to prevent the pop-up from appearing again in the same session after closing.

  16. Set Duration:

    Decide whether the pop-up should be shown permanently or only within a specific timeframe, such as during a seasonal campaign.

With the ikas Pop-Up Editor, you can quickly create eye-catching pop-ups tailored to your audience – for effective marketing with measurable success.

 

 

 

💡 Check out the following articles to learn more about other tools and features of ikas Marketing:

  • How to Create Email Campaigns
  • How to Create Automations
  • How to Create Customer Segments
  • How to Create Affiliate Reports

 


For any assistance or if you have further questions, please let us know. You can contact us by phone at +49 7361 3893012 or email us at support@ikas.de.