--- title: What Are Product Tags and How to Create Them description: Tags serve as labels to mark products. They can be created and assigned to products in order to activate campaigns for specific products with specific tags. Additionally, tags can be used for differen --- [Skip to content](https://support.ikas.com/what-are-product-tags-and-how-to-create-them#main-content) - [English](https://support.ikas.com/what-are-product-tags-and-how-to-create-them) - [Deutsch](https://support.ikas.com/de/was-sind-tags-und-wie-erstelle-ich-diese) English Show submenu for translations [![ikas](https://support.ikas.com/hs-fs/hubfs/G%C3%B6r%C3%BCnt%C3%BC%2019.03.2025%2018.54.jpeg?width=150&height=70&name=G%C3%B6r%C3%BCnt%C3%BC%2019.03.2025%2018.54.jpeg)](https://ikas.com/) Open main navigation Close main navigation - - [English](https://support.ikas.com/what-are-product-tags-and-how-to-create-them) - [Deutsch](https://support.ikas.com/de/was-sind-tags-und-wie-erstelle-ich-diese) English Show submenu for translations - [Go to ikas.com](https://ikas.com/) [Go to ikas.com](https://ikas.com/) Support Center - There are no suggestions because the search field is empty. 1. [Help Center](https://support.ikas.com/?hsLang=en) 2. [ikas Admin Dashboard](https://support.ikas.com/ikas-admin-dashboard?hsLang=en) 3. [Definitions](https://support.ikas.com/ikas-admin-dashboard?hsLang=en#definitions) # What Are Product Tags and How to Create Them ### What are Product Tags? **Tags** serve as labels to mark products. They can be [created](https://support.ikas.com/what-are-product-tags-and-how-to-create-them#creating) and [assigned](https://support.ikas.com/what-are-product-tags-and-how-to-create-them#assigning) to products in order to activate campaigns for specific products with specific tags. Additionally, tags can be used for different taxation purposes. How to adjust the tax settings is explained at the end of this article.   ### How Do I Create a Tag? 1. **Log in to the ikas Dashboard:** Sign in to your ikas dashboard. 2. **Navigate to Tags:** Click on **Products > Definitions** in the left menu and select **Tags**. 3. **Create a Tag:** Click on the **Add New Tag** button. 4. **Fill in the Input Field:** Assign a **name** to your tag. 5. **Save:** Click **Save** to confirm your entries.   ### Assign a Tag to Affected Products 1. **Access Products:** Click on **Products > Products** in the left menu and select the product to which you want to assign a tag. 2. **Assign a Tag:** Under **Product Details**, you can add one or more **tags** to your product. 3. **Save:** Don’t forget to **save** your changes.   ### Example Application: Different Tax Rates All products should be taxed at 19%, except for products that are tagged with **'7% Tax'**. These should be taxed at only 7%, e.g., basic foodstuffs. 1. **Create the Tag:** - Click on **Products > Products** in the left menu and select **Tags**. - Add a new tag and name it, e.g., **'7% Tax'**. 2. **Assign the Tag to Products:** - Go to **Products > Products**. - Open the products that should have the 7% tax rate and assign the created **'7% Tax'** tag to these products. - To assign the '7% Tax' tag to **multiple products** at once, select the products you want to update and use the operation options to apply the tag to all selected products. Learn more here. 3. **Adjust Tax Settings:** - Go to the **Settings** tab and select **Tax Settings** and choose the relevant tax zone, in this case, Germany. - Ensure the standard tax rate of **19%** is listed under **Country Tax**. - Under **Product Overrides**, click on **+ Add Overrides**. - In the new window, select the previously created **'7% Tax'** tag and enter the **7%** tax rate. - Don’t forget to **save** your changes. > **Note**: There is a difference between Product Tags and Order Tags. 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